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Latest Updates

Facebook is taking on Zoom with new video features

Facebook has a long history of expanding its features to emulate major competitors. Now it’s taking on platform-of-the-moment Zoom (ZM). The tech giant is creating a new video conference version of its Messenger app called Messenger Rooms, CEO Mark Zuckerberg announced Friday.The new service will allow users to host a meeting with up to 50 …

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The 7 Ps of Marketing

Once you’ve developed your marketing strategy, there is a “Seven P Formula” you should use to continually evaluate and reevaluate your business activities. These seven are: product, price, promotion, place, packaging, positioning and people. As products, markets, customers and needs change rapidly, you must continually revisit these seven Ps to make sure you’re on track …

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Step Up Business School kick-starts Step Up Students’ club

Step Up Business School, a competency-based training institution in Accra has started a business club known as the Step Up Business Club for students in Senior High Schools in Ghana. The School made a presentation at the Preset Pacesetters Senior High School in Madina, a suburb of Accra on March 20, 2019 to enroll students …

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Starting a Business? Ask These 5 Essential Money Questions First

How much money do you need to start something new? Ten years ago, the average cost of starting a business was $31,150, according to one study. That seems laughably large today. While some businesses still require lots of money to get off the ground, 42 percent of respondents to the 2018 Inc. 5000 CEO survey …

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I Quit Google, Started a Company, and Sold It to Amazon. Ditching Silicon Valley for Atlanta Was Huge

Jewel Burks Solomon launched Partpic, a startup that makes it easier to find industrial parts, in 2013. She sold it to Amazon in 2016 for an undisclosed amount. Inc. spoke with her about starting the company, deciding to sell, and transitioning from owner to corporate employee. Where did the idea for Partpic come from?I started …

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Google Says It Was Paying Men Less Than Women in Some Jobs

In a surprising contrast with typical pay disparity situations, Google found it was paying men less than women working in similar roles in 2018. In particular, Level 4 Software Engineers who identified as men “received less discretionary funds than women,” Google said. Following the results of its annual pay equity study, Google has given 10,677 …

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My Startup Didn’t Change the World–but I’d Do It Again in a Heartbeat. Here’s Why

If you have started a company, sooner or later you’re going to get asked–or ask yourself–this question: “Would you do it again?” If your company happens to be among the 25 percent of venture-backed startups that succeed, it’s an easy question to answer. But if your company is not successful–if it runs out of money, …

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Digital Growth Depends More on Business Models than Technology

For startups, 2009 was a good year. More than 20 companies launched at that time, including Uber, Slack, Pinterest, and Blue Apron, eventually achieved $1 billion-plus valuations. Given that those companies were all venture-financed and emerged from Silicon Valley, you might assume that the key ingredients that have ensured their success were cutting-edge technologies, digital …

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