Customer Experience Management

Customer Experience Management  training is designed to help participants to attract, track, oversee and organize every interaction between a customer and the organization throughout the customer lifecycle.

The three (3) day practical training will cover strategies to help participants learn how to attract and effectively manage customers to retain them. Participants will receive skillset in the area of awareness, discovery, cultivation, advocacy, purchases and service to effectively manage the customer.

Course Content

  • Understanding the today’s customer
  • Developing an organizational customer service culture
  • Ways to improve the customer experience
  • Managing customer expectations
  • Turning bad customers into advocates
  • DOs & DON’Ts of Customer Service

By the end of the training, participants are expected to use tools and techniques acquired to:

  • engage customers better
  • improve customer retention
  • attract and create more loyal customers
  • create, measure and improve a customer journey for your brand or organization.

Who should attend?

Managers, Team Leaders, Supervisors, Entrepreneurs and Business Executives.

 

Date: 4th to 6th December, 2018
Time: 6pm to 8pm each day
Venue: Step Up Business School, North Legon, behind ECOBANK
Training Cost: GHc495 (covers facilitation, training materials, snacks & certificate)
Facilitator: Miriam Maku Amissah (Business Development Manager, STANLIB Ghana Ltd)

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