Selling Insurance can be very frustrating. It is not like any other product or service. With Insurance, the buyer cannot feel, see or touch it. It is therefore important that the sales person is fully equipped with adequate insights and knowledge about the latest trend in the industry, product and customer behaviour.
Step Up Business School invites your sales team to a SALES PERFORMANCE competency-based training designed for INSURANCE companies. The training is facilitated by industrial
The course will expose participants to right sales strategies that will shorten the sales cycle which can lead to explosive business growth.
The three (3) day practical insights training is aimed at answering critical questions about sales performance and providing you with skills and knowledge that you can immediately apply within your daily role to achieve organizational success.
Course Content
- Understanding the Insurance Industry in Ghana
- Understanding the Sales Process
- Effective Prospecting
- Making Effective & Persuasive Presentations
- Overcoming objections & Excuses
- Effective Sales Closing
- Creating & Managing Loyal Customers
Course Objectives
By the end of the training, participants are expected to use tools and techniques acquired to:
- have an in-depth understanding of the Insurance Industry in Ghana
- drive sales results
- appreciate the best steps to take when developing a sales strategy
- increase personal productivity
- improve customer relation
Who should attend?
Sales Managers & Executives in Insurance, Marketing Managers & Executives in Insurance and Entrepreneurs who are into Insurance and Insurance Agents.
Date: 11th to 13th September, 2018
Time: 6pm to 8pm each day
Venue: Step Up Business School, North Legon, behind ECOBANK
Training Cost: GHc500 (covers facilitation, training materials, snacks & certificate)
